MTN Nigeria has rebranded its fibre broadband service, changing its name from MTN Fibre Broadband to FibreX. The company says the move marks a new chapter in its efforts to promote digital transformation across the country.
The announcement was made on Friday by the company’s Chief Broadband Officer, Egerton Idehen, who said the new brand name better reflects MTN’s long-term vision for fast, reliable, and accessible internet.
“The launch of FibreX reiterates our dedication to supporting Nigeria’s digital transformation journey,” Idehen said.
The rebranding is part of MTN Nigeria’s plan to support the National Broadband Plan (NBP) 2020–2025. This government-led initiative aims to increase Nigeria’s broadband penetration to 70% by the year 2025. The plan also targets minimum internet speeds of 25 megabits per second (Mbps) in cities and 10 Mbps in rural areas.
MTN believes that the new FibreX brand will help drive this goal by improving internet infrastructure and making high-speed broadband more accessible.
“By enhancing our infrastructure and services, we aim to bridge the digital divide and foster inclusive growth,” Idehen said.
MTN is also contributing to the Federal Government’s efforts to expand Nigeria’s fibre optic network. The goal is to increase the country’s national fibre coverage from 35,000 kilometers to 125,000 kilometers.
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According to Idehen, MTN plans to lay an additional 90,000 kilometers of fibre cables as part of this expansion. Although the technology behind the service remains the same, the new name FibreX is designed to better connect with customers and represent a fresh identity.
“While the service continues to rely on our powerful FTTH (Fibre to the Home) infrastructure, the new brand name represents a more modern, relatable, and emotionally engaging identity,” he said.
He explained that the company chose the name FibreX to communicate directly with users and create a more personal connection.
“The goal is to educate and excite consumers in home-passed locations about the benefits of FibreX,” Idehen added.
Idehen clarified that “home-passed locations” are the number of homes or buildings within an area where MTN’s Fibre to the Home (FTTH) network is available. These locations can be connected to the FibreX service without requiring major new infrastructure.
As Nigeria pushes for greater digital access, MTN says services like FibreX are essential to building a more connected society.
In a related development, MTN Nigeria has entered into a new infrastructure-sharing agreement with Airtel Africa. The partnership covers both Nigeria and Uganda and aims to improve the quality of mobile services, expand network coverage, and reduce operating costs.
The companies said they would share their Radio Access Network (RAN) infrastructure and cooperate on fibre technology. This includes signing commercial and technical agreements for existing fibre networks and the possible construction of new ones.
Such collaborations are becoming more common across the world as telecom operators look for smarter ways to deliver reliable and high-quality services without duplicating efforts.
MTN and Airtel are already discussing similar partnerships in other African countries, including Congo-Brazzaville, Rwanda, and Zambia.